BEADS · JEWELRY · DIY CRAFT KITS

Beads, Custom Jewelry & DIY Craft Kits.

From concept to delivery, one team in China coordinates design, sampling, production, quality checks, private-label packaging and export for your collection.

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About Novelty · Company Profile

Novelty product development workflow from product brief to final delivery

WHY NOVELTY

Your Extended Team in China.

We develop bead strands and assortments, custom jewelry and retail-ready DIY kits for international buyers. Product briefs guide design development, material sourcing, sampling and the agreed production route through the Yiwu operation and specialist suppliers.

Our team connects material sourcing, quality-controlled manufacturing & private-label packaging, and international shipping in one accountable workflow. Target cost, quality standards and delivery timelines stay aligned from concept through repeat orders.

  • Product development: design, material sourcing and sampling aligned with your brief.
  • Quality control: agreed materials, approved samples and quality requirements guide production.
  • Delivery coordination: packaging, production milestones and export planning kept in sync.

PRODUCT PROGRAMMES

What we manufacture

Beads and components, custom jewelry and retail-ready DIY craft kits — with wearable accessories and home décor connected through the product hub.

Designer beads and components

WHOLESALE BEADS · CHARMS · FINDINGS

Beads & Components

Beads, charms and findings in a range of materials. MOQ starts at 200 strands, bags or cards per colour; the quotation specifies the supply unit.

VIEW BEADS & COMPONENTS
Custom jewelry by Novelty

CUSTOM JEWELRY · OEM / ODM

Custom Jewelry

Custom and private-label jewelry. MOQ starts at 100 finished pieces per SKU, counted separately by colour, size or design.

VIEW CUSTOM JEWELRY
Retail-ready DIY craft kits

RETAIL-READY CRAFT KITS

DIY Craft Kits

Components, instructions, barcodes and pack-out assembly coordinated for retail-ready DIY kits. MOQ starts at 100 complete kits per SKU, counted separately by colour, size or design.

VIEW DIY CRAFT KITS

OUR PARTNERS

Who We Work With

Our network includes the brands we supply, the chain stores and eCommerce platforms used by our customers and logistics providers. Explore testing organisations and regulatory references for product and market requirements. We support clients with product design, sample development, OEM production, packaging and launch-ready collections.

All

Brands, customer marketplaces, logistics providers, testing organisations and regulatory references.

  • Testing & Certification
  • Testing & Certification
  • REACHEU Chemicals Regulation
  • EU Conformity Mark

Brands

Wholesale brands and businesses we supply.

Marketplaces

Chain stores, online marketplaces and commerce platforms used by our customers.

Logistics

Logistics and freight service providers.

3rd party Certifications

Testing and certification organisations, plus regulatory references. Applicable testing and conformity requirements are confirmed for each product and destination market.

  • Testing & Certification
  • Testing & Certification
  • REACHEU Chemicals Regulation
  • EU Conformity Mark

Retailer and marketplace marks indicate channels used by customers; they do not identify direct Novelty customers. They do not imply endorsement of or partnership with Novelty.

CASES & RESULTS

Historical Customer Cooperation

Confirmed cooperation start dates and historical production roles. Current scope is confirmed for each order.

F.A.Q.

Frequently Asked Questions

Clear answers for brands planning custom jewelry, fashion accessories, beads and retail-ready DIY craft kits with a China-based product development partner.

What is your MOQ?

Beads start at 200 strands, bags or cards per colour, with the supply unit specified in the quotation. Jewelry starts at 100 finished pieces per SKU; DIY kits start at 100 complete kits per SKU. Each colour, size or design is counted separately. Material, tooling, finish and pack format may affect the quoted minimum.

Samples from available references usually take 3–7 business days after the brief, specifications and materials are confirmed. New colour, finish or packaging work usually takes 7–15 business days; tooling, new materials and revisions are quoted separately.

Yes. Send a product direction, target market, reference images, materials and target cost. We turn the open decisions into material options, samples and a production plan.

Yes. Options include polybags, printed or gift boxes, display cards, barcodes and instruction inserts, packed with the approved product before shipment.

Use the Custom Jewelry page for materials, OEM/ODM routes, MOQ, packaging and compliance questions.

Use the Beads & Components page for bead materials, charms, findings, assortments and the information needed for comparable pricing.

The DIY Craft Kits page explains component planning, instructions, age grading, pack-out and retail-ready formats.

Yes. The Packaging page explains how product dimensions, labels, barcodes and master cartons are approved together.

Send the category, target market, estimated quantity, material or reference images, packaging direction and delivery date through the project enquiry form.

See the complete buyer FAQ for sampling, cost drivers, compliance, shipping, design ownership and new-brand questions.

LET’S BUILD YOUR NEXT COLLECTION

Project Enquiry

Tell us about your project, target market and product requirements. Our team will get in touch to discuss the next step.

Michael, Business Development Manager at Novelty

Michael

Business Development Manager

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    Website operator: Novelty International Crafts Limited, Hong Kong, incorporated 2025. Responsible for customer contracting, payment collection and contract performance.

    Business predecessor: Novelty International Group (China) Co., Limited, registered 2010; China trade agency for overseas buyers.

    Yiwu operations & production: Novelty Jewelry & Craft Co., Ltd (贝吉珠宝首饰(义乌)有限公司).

    Company information & business history →

    Contact us

    Email:  services@noveltyintl.com

    Tel: +86 131 6626 5285

    Yiwu operating & production location:

    Building 3#, No.7 Wuhua Rd Street 2,
    Yiwu 322000, Zhejiang Province, China

    Novelty International Crafts Limited © 2026. All rights reserved.